THE 7-STEP GROWTH
Apply the 7-Steps to help attract more clients, differentiate your firm, boost your profits and become recognised as an industry authority.
become aware of you
Potential clients get to know, like and trust you
Potential clients provide you with their contact details
Potential clients recognise your deep expertise and skillset
Potential clients choose you to support and act for them
New clients are impressed beyond expectation
Clients become your loyal advocates and referrers
Understand the role of marketing in the legal industry
Understand the client journey
Understand contemporary client-centric marketing practices
Understand the benefits of the 7-Step Growth Blueprint
Understand how marketing automation is used to deliver the Growth Blueprint
Understand how these apply to your firm
The legal industry today and overcoming perceived barriers to marketing
The client journey
The fundamentals of client-centric marketing
Modern marketing strategy based on the 7-Step Growth Blueprint
The role of marketing automation in executing the Growth Blueprint
Ability to develop and execute a growth marketing strategy for your firm
Ability to extract better results from external service providers through an improved knowledge and greater understanding of marketing
Each participant receives a copy of the “How To Grow Your Law Firm” book as well as a workbook to record important concepts and learnings as they apply to your firm.
When and where are Masterclasses held?
Masterclasses are held in the convenience of your offices and are private to your firm.
Masterclasses are usually held between 9.00am-1.00pm